The brief

Dairy Crest produce a range of indulgent alcoholic butters, creams and sauces which traditionally were produced exclusively for the Christmas period. They needed a brochure to inspire buyers to stock their range but were interested in a cost effective way to extend usage out of this period.

Our response

For the Christmas sell-in we created a brochure which reflected the values of these premium products with photography to bring the product to life. While we had the team together, we worked closely with a home economist to create serving suggestions outside the Christmas period. We produced some inspiring usage images and a second brochure for the salesforce  to use for the rest of the year and into the following Christmas period. The images produced could also be offered up for in-store recipe cards and POS to promote the product.

To find out more please contact us on +44 (0)1344 203 961 or jtemple@fountainmc.com